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Cloud Call Center Community Featured Article

February 13, 2012

3CLogic Lends a Helping Hand for Cloud Call Center Migration


If there’s any time for enterprise contact centers to transition to the cloud, the time is now. In addition to gaining the flexibility, scalability and affordability typically associated with cloud-based call centers, premise-based call centers will now get an additional bonus in doing so.


3CLogic (News - Alert), the experts in hosted call centers and a provider of a cloud-based contact center solution hosted on Amazon Web Services, has launched a four-point incentive program to give an extra push to enterprise customers currently constrained by their antiquated call center technology. By enrolling in the program, enterprise contact centers will be able to switch to a cloud-based solution that fully integrates with their existing CRM systems.

Under the CRM Connector Package, available through March 30, enrollees will receive the following:

Call center integration with current CRM systems: Qualified users of CRM systems like Salesforce.com, Microsoft (News - Alert) Dynamics and Leads360 will receive full assistance for integrating Computer Telephony Integration (CTI) controls within their existing CRM user interface. The end result, according to 3CLogic, will be boosted user productivity and a more efficient workflow.

CRM integration at no cost: New customers to the incentive program will receive free customization services and support – including tailored flexibility and complete scalability – when integrating 3CLogic’s Contact Center Software with their CRM software.

Discounted training: Throughout the promotion period, customers will be offered 50 percent off user and administrative training, which consists of live coaching sessions conducted by certified 3Clogic representatives and support staff. Even more, customers will gain access to free e-training modules.

Customizable customer information management: In an effort to simplify the administration of customer information, contact center managers will gain access to an easy-to-use interface that stops, starts, manages and administers phone calls through the use of CTI (News - Alert) and a single window view. The customization – quite often a difficult process – is performed completely by 3CLogic.

“Our customers have told us that Contact Center integration with CRM systems is the most critical part in providing superb customer service and conducting effective marketing campaigns,” said Ramana Reddy, director of Client Services at 3CLogic. “This promotion now allows us to offer new 3CLogic customers an opportunity they can’t pass up – a comprehensive CRM and CTI integration package at absolutely no cost to them while they migrate to a cloud based Contact Center.”

According to 3CLogic, there are several benefits of being cloud-based: the lack of upfront costs and the addition of reasonable recurring costs to fit your contact center needs; reliable, secure and real-time service for customers, all at a fraction of the cost of premise-based contact centers; scalability for adding or decreasing the number of agents to match your demands; and the guarantee that you’re a step ahead of the competition, thanks to a low-cost platform that will inevitably increase sales and boost customer service.

3CLogic’s cloud-based call center is completely virtual so agents can work from any location and still be monitored and measured in real-time. In addition, a virtualized environment means that inbound and outbound contact center requirements aren’t out of reach, and agents are rapidly connected to customers, thus eliminating the typical “dial and wait to connect” process. In fact, 3CLogic’s platform increases agents’ talk time as much as three times.

Moreover, the cloud-based contact center solution can be customized with minimal capital expenditure to take any from the operation needs, meaning robust applications such as IVR, ACD, reporting engine, dialer, and so on can be accessed by the operation immediately instead of a business having to install separate boxes.

Other useful features are campaign capabilities, customization options, and call blast, which ensures pre-corded messages can be sent to any number of individuals in a bulk format.


Tammy Wolf is a TMCnet web editor. She covers a wide range of topics, including IP communications and information technology. To read more of her articles, please visit her columnist page.

Edited by Carrie Schmelkin


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