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Cloud Call Center Community Featured Article

TMCNet: 80 Million People in Indonesia Now Own Mobile Phones but the Penetration Rate is Still Less Than Forty Percent Offering Significant Opportunities for Investors

[March 26, 2008]

80 Million People in Indonesia Now Own Mobile Phones but the Penetration Rate is Still Less Than Forty Percent Offering Significant Opportunities for Investors

DUBLIN, Ireland --(Business Wire)-- Research and Markets (http://www.researchandmarkets.com/reports/c86804) has announced the addition of "Indonesia Mobile Services Market in 2008 with an Assessment of the Mobile VAS Data and Mobile Content Market" to their offering.


In Indonesia the mobile operators, music and film companies, cartoon artists, game makers and musicians are all aggressively entering the mobile content market to provide ring tones, gaming, mobile imagery and streaming audio and video.

This latest market research examines how Indonesia's network operators, application and content providers are positioning themselves to compete in Indonesia's mobile market.

This report reviews opportunities, strengths, weaknesses and risks of this emerging wireless market of over 240 million people. Over one-thousand Indonesian consumers were sampled to understand their thinking and desires for mobile services, as well as mobile content and applications

This report, updated quarterly, covers the following topics of the mobile communications market in Indonesia:

-- Commercial, technical and social issues relating to mobile content market

-- Mobile content and key applications and services

-- Mobile subscribers, penetration and ARPU

-- Mobile VAS business model and value chain

-- Operator's Market Share

-- Market drivers and inhibitors

-- Most popular purchases of Ringtones and Java Mobile Games

Key Questions Answered:

-- How big is the market for mobile voice and data services in Indonesia?

-- What opportunities are there in the mobile content market?

-- What are the key mobile data trends being adopted in Indonesia?

-- Which mobile data applications are the most popular?

-- How important is WLL CDMA mobile services in Indonesia?

Contents:

1. Introduction

Report Objectives

Forecast Assumptions

2. Executive Summary and Market Forecast

SWOT Analysis

Strengths

Opportunities

Weaknesses - Threats

Barriers to Entry

Indonesia's Mobile Market Leaders

Competitive Environment

Mobile Services Market - Subscriber Forecast

Mobile Penetration

Indonesia's Mobile Subscriber Growth Forecast

Key Drivers of Indonesia's Mobile Subscriber Growth

Indonesia's Youth Market

Prepaid vs. Postpaid Subscribers

ARPU - Historical Achievements and Outlook

3. Demographics and Economic Outlook

Indonesia's Attraction for Foreign Investment

Consumer Consumption in Indonesia

4. Mobile Service Providers - GSM

Telkomsel

PT Indonesian Satellite Corporation (INDOSAT)

PT EXCELCOMINDO PRATAMA (Excelcom)

PT Natrindo Telepon Seluler - Lippo Telecom

Hutchison CP Telecom (HCPT)

5. Mobile Service Providers - CDMA

Leading CDMA Service Providers

PT Mobile-8 CDMA Network

BakrieTel - Esia CDMA Network

TelkomFlexi CDMA Network

Indosat's StarOne CDMA Network

Smart Telecom

6. Mobile Content and Applications in Indonesia

Percentage of Mobile Revenues from Content and Applications

Revenue Growth from Mobile Applications

Mobile Content Providers in Indonesia

Key Notes on Pricing of Value-added Services

Mobile Content - User's Desires and Frequency of Use

Most Frequent Mobile Content Purchases

Frequency of Mobile Content Purchases

Frequency of Sending Picture Messages

Mobile Gaming Application Purchases

Most Popular Mobile Games

Most Popular Ringtone Downloads

Purchased Ringtone Age Distribution

Top 25 Ringtones

Popularity and Usage of Mobile Wallpaper

Consumer's Sources of Information for New Mobile Content

Where Indonesian Mobile Users Learn of New Content

How Indonesians Purchase Mobile Content

3G Developments and Outlook in Indonesia

7. Final Notes

Methodology

Definitions

Notices

For more information visit http://www.researchandmarkets.com/reports/c86804

[ Back To Homepage ]

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