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Cloud Call Center Community Featured Article

TMCNet: 80 Million Put Down Remote And Pick Up Mouse As Wi-Fi TV(TM) Business Model Rises

[February 08, 2008]

80 Million Put Down Remote And Pick Up Mouse As Wi-Fi TV(TM) Business Model Rises

NEWPORT BEACH, Calif. --(Business Wire)-- The business model of delivering Internet TV, pioneered by Wi-Fi TV Inc. (Pink Sheets:WTVN) and now being expanded globally at www.Wi-FiTV.com, is drawing comparisons with cable and satellite TV delivery and getting a big boost from a survey reported on today.


In a February 8, 2008 story by David Chartier (http://arstechnica.com), it is reported, "Americans are adopting new ways of watching their favorite TV shows faster than ever before, but the traditional television format is playing even less of a part. A new survey from Solutions Research Group finds that, in addition to the time-shifting wonders of DVRs, Americans are increasingly turning to broadband Internet to get their TV fix."

80 MILLION AMERICANS WATCH INTERNET TV

"In SRG's study entitled Prime Time is Anytime, groups of Americans aged 12 and over were surveyed this past November and the results compared to a similar survey from the fall of 2006, just in time for the fall sweeps' prime content. Between these two periods, the number of those surveyed who watched one of their favorite TV shows on the Internet nearly doubled, going from 25 to 43 percent. These numbers indicate that an estimated 80 million Americans are putting down the remote and picking up the mouse," reports Mr. Chartier.

"Going further, SRG's numbers suggest that 20 percent of the American online population watches TV on the web on a regular weekly basis, with just 14 percent of these same citizens taking advantage of video-on-demand services," the story concludes.

WEBCAST COMPARES CABLE, SATELLITE AND INTERNET TV

"The new survey shows in clear terms the potential of Wi-Fi TV's unique Social Internet TV(TM) platform as a means to deliver the next generation of TV. As a leader in bringing this concept online at www.Wi-FiTV.com, Wi-Fi TV will use this information to expand our business plan on a global basis," said Lisa Pahl, Director, Wi-Fi TV Inc.

In a webcast now online at www.Wi-FiTVNewsblog.com, Wi-Fi TV Inc. founder and Chairman Alex Kanakaris compares cable TV, satellite TV and Internet TV.

Among the comparisons made between Cable TV, Satellite TV and Wi-Fi TV where only Wi-Fi TV gets a Yes answer:

Does it allow easy viewing on laptop computers, desktop computers and wireless mobile internet enabled devices?

Does it allow you to watch anytime and anywhere?

Does it allow live text chat with others watching the same program?

Does it allow one step online shopping?

Is it available with no special equipment such as satellite dishes or cable boxes or special equipment installation?

Is it available with no upfront or recurring charges for basic service?

Are the same stations viewable anywhere in the world?

Can you multitask by watching TV and doing other things like checking your email all on one device?

Can your business own its own station with no restrictions on selling advertising or products and know that all consumers in your area will have easy access to your station?

Can you have unlimited connections at your home, office and work without paying any fees?

Can you link to virtual phone calls, video parties and on-demand videos?

Is it viewable in the formats that the most sought after demographics of TV advertisers- 18 to 24 year olds as well as the next generation of consumers- use as their primary communication tools?

Does it represent the future of broadcasting?

Also in the webcast, Wi-Fi TV Chairman Alex Kanakaris points out that the word Wi-Fi is now in the dictionary, which was not true when Wi-Fi TV Inc. was founded. He gives an overview of Wi-Fi TV revenue streams for 2008: Wi-Fi TV station sales, video and banner advertising, pay-per-view content, and product sales.

Wi-Fi TV is the first company to offer computer discs and USB drives that give the public free access to live Internet TV with live chat. Wi-Fi TV points out that this massive viral marketing drive inspired by the success of companies like AOL that obtained millions of subscribers in the early days of the commercial Internet through the distribution of free sign-up discs.

ABOUT WI-FI TV INC.

Wi-Fi TV(TM) is a pioneer of TV on the Internet. Wi-Fi TV Inc. has long touted the coming convergence of TV and the Internet, and provided the first online movie in December 1995.

Wi-Fi TV Inc. provides Social Internet TV(TM), a new generation TV delivery platform that has a geographic sphere out-distancing any traditional cable or over-the-air TV broadcaster.

The Wi-Fi TV website (www.Wi-FiTV.com) is the only place on the Internet where you can watch hundreds of TV stations and chat with others watching the same program in a live chat box directly under the viewing screen, and get breaking news for each country and category listed, and download a free dialer and make phone calls and host live video parties all on one website.

The Company was launched in 1995 and has been publicly traded since November 1997.

For information on purchasing a Wi-Fi TV Station send an email to info@wi-fitv.com or call 949-576-5011.

For press relations, contact Colby Marceau, 949-716-9397, info@wi-fitv.com.

Forward-Looking Statements

Any statements made in this press release which are not historical facts contain certain forward-looking statements; as such term is defined in the Private Security Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. The actual results of the specific items described in this release, and the company's operations generally, may differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company's dependence on third parties, general market and economic conditions, technical factors, the availability of outside capital, receipt of revenues and other factors, many of which are beyond the control of the company. The company disclaims any obligation to update information contained in any forward-looking statement. Wi-Fi TV and Social Internet TV are trademarks of Wi-Fi TV Inc. and all rights pertaining to these names are reserved. This press release shall not be deemed a general solicitation.

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