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Cloud Call Center Community Featured Article

TMCNet: Ericsson sign first contract for Napster Mobile service in Latin America with Entel PCS in Chile

[February 04, 2008]

Ericsson sign first contract for Napster Mobile service in Latin America with Entel PCS in Chile

(Market Wire Via Thomson Dialog NewsEdge) STOCKHOLM, SWEDEN, February 4 / MARKET WIRE/ --

Ericsson (NASDAQ: ERIC) and Napster (NASDAQ: NAPS) have signed an
agreement with leading Chilean operator Entel PCS to launch the first
Napster Mobile service in Latin America. The Napster Mobile service
was co-developed by Ericsson and Napster.

Under the agreement, Ericsson will have end-to-end responsibility for
systems integration, management of the day-to-day operations and
development of the service, which features Napster's catalog of more
than three million songs. The agreement also includes content and
digital rights management, enabling the operator to launch the
service easily and cost efficiently.

Napster Mobile is based on Ericsson's service delivery platform and
will enable Entel PCS's subscribers to search, browse, preview and
purchase content via i-shop (the mobile portal of Entel PCS) wireless
handsets. The service offers a dual-delivery option for simultaneous
downloads to subscribers' mobile phones and PCs.

Carlos Rodr?guez, Product and Services Manager for Entel PCS, says:
"Once again, we are the first mobile operator in Latin America to
launch a world-class service. This time it is Napster Mobile, an
Ericsson multimedia solution that will help us meet our customers'
growing demand for premium and personalized mobile content."

Brad Duea, President of Napster, says: "We are excited to add Latin
America to our global footprint, which also includes the North
American, Japanese and European markets. Through our partnership with
Ericsson, we look forward to offering a superior mobile music
experience to Entel PCS customers."

Gino Montalto, Head of Ericsson Chile, says: "This deal will enable
access to a range of attractive services for end users and open up
new revenue streams for Entel PCS. Our hosted solution allows the
operator to remain focused on their core business while launching new
services quickly and cost effectively."

Note to editors:
Press backgrounder - Global Services
www.ericsson.com/ericsson/press/facts_figures/doc/global_services.pdf
Press backgrounder - Mobile Music
www.ericsson.com/ericsson/press/facts_figures/doc/music.pdf

Ericsson is the world's leading provider of technology and services
to telecom operators. The market leader in 2G and 3G mobile
technologies, Ericsson supplies communications services and manages
networks that serve more than 185 million subscribers. The company's
portfolio comprises mobile and fixed network infrastructure, and
broadband and multimedia solutions for operators, enterprises and
developers. The Sony Ericsson joint venture provides consumers with
feature-rich personal mobile devices.

Ericsson is advancing its vision of 'communication for all' through
innovation, technology, and sustainable business solutions. Working
in 175 countries, more than 70,000 employees generated revenue of
USD 27.9 billion (SEK 189 billion) in 2007. Founded in 1876 and
headquartered in Stockholm, Sweden, Ericsson is listed on the
Stockholm, London and NASDAQ stock exchanges.

For more information, visit www.ericsson or www.ericsson.mobi.

FOR FURTHER INFORMATION, PLEASE CONTACT

Ericsson Media Relations
Phone: +46 8 719 69 92
E-mail: press.relations@ericsson.com

About Entel PCS

Entel PCS is the mobile subsidiary of the Entel group, a leading
telecommunications company in Chile. Since its creation in 1998,
Entel PCS has been a competitive force in the area of mobile
telephony, providing quality service, innovation and wide
geographical coverage for areas such as Antarctica and Easter Island.
Entel PCS has more than 5.5 million subscribers and was the first
operator in Latin America to introduce GSM and GPRS services.

About Ericsson Managed Services

Ericsson has the telecom industry's most comprehensive managed
services offering. It ranges from designing, building, operating and
managing day-to-day operations of a customer's network, including end
user services and business support systems, to hosting service
applications and content, as well as providing network coverage and
capacity on demand. As the undisputed leader in managed services,
Ericsson has officially announced more than 100 managed services
contracts with operators worldwide since 2002. In all current managed
services contracts, excluding hosting, Ericsson is managing networks
that together serve more than 185 million subscribers worldwide.

Copyright ? Hugin AS 2008. All rights reserved.

Copyright ? 2008 Market Wire, Incorporated

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