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Cloud Call Center Community Featured Article

[November 28, 2006]

Realtimepublishers Launches New Web Security Community Sponsored by McAfee

SAN FRANCISCO --(Business Wire)-- Realtimepublishers, a leading provider of comprehensive technology intelligence and in-depth knowledge, today announced the launch of a Messaging and Web Security community for IT, sponsored by McAfee, a global leader in intrusion prevention and security risk management. The new interactive online forum targets the IT technology community, delivering interactive insight into security-related issues and provides a forum to discuss best practices for security risk management. The website, http://www.realtime-websecurity.com, provides enterprise IT professionals with real world advice to proactively minimize risks from security threats and non-compliance.


The Realtime Messaging and Web Security Community taps into viral marketing and the online convergence of Web 2.0-inspired participatory communication techniques including RSS feeds, Podcasts, Blogs, Webinars and the Realtimepublishers innovative eBook format, as a proven way to reach the various audiences with the most up to date information on security threats and solutions to minimize their impact on IT operations. Community-led discussion forums address every aspect of security, allowing end users and industry experts to participate in thoughtful dialogue on security challenges and security-related technologies.

Realtime Goes Beyond IT Security

Realtimepublishers is leading IT conversations beyond security. Other IT communities that are available as part of the Realtime network include focus areas on IT Compliance, Unified Communications and a dedicated community to the Microsoft Vista operating system will launch in early December.

"Security is but one area of focus of Realtime's IT-related communities," says Realtimepublisher's CEO, Bailey Sory. "Our mission is to create communities that offer in-depth expertise on highly focused and relevant topics across the Technology Industry. We connect community members with leading technology companies and experts in an editorial-driven, information-sharing experience. We provide our sponsors with 'mindshare monopoly,' helping them forge lasting, multi-leveled relationships with the technical and management community of professionals that make the buying decisions."

Realtimepublishers is the creator of the renowned eBook program and Realtime Communities, sponsored interactive forums for expert knowledge sharing and education. The Realtime publishing model mirrors the IT industry's shift in marketing strategy away from a static print/"awareness" (ad dollars) model to a real-time, dynamic education and thought leadership (sponsorship) model that impacts an interactive community of key influencers.

Since 2000, Realtimepublishers has provided informative content on the latest technology topics with a unique interactive approach to help vendors activate their communities around most compelling IT-related challenges today. Realtimepublishers has helped over 100 industry leaders discuss their solutions with senior technology and business decision-makers through a series of community-led commentary, video tutorials and sponsored offerings. In fact, over 69.4% of the surveyed Realtimepublishers readership stated that they were more inclined to evaluate or purchase products from a company that sponsored an eBook.

For more information about Realtime Publishers integrated marketing programs and how they can help your company's lead generation. Contact: info@realtimepublishers.com.

About Realtimepublishers.com

Realtimepublishers has set the IT-Industry standard for corporate-sponsored ePublishing, creating interactive communities that employ RSS, blogs, and podcasting; electronic and printed books; video tutorials and webinars. With a who's who list of industry expert authors, a veteran editorial staff, and a leading content delivery system through its information portal, Realtime Nexus (http://nexus.realtimepublishers.com), Realtimepublishers offers the most current expert resources for IT professionals. Current Realtimepublishers' sponsors include Altiris, Microsoft, McAfee, Computer Associates, Novell, Dell, AlterPoint, and ScriptLogic. For more information, please visit www.realtimepublishers.com or email us at info@realtimepublishers.com.

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